Dan O'Toole expands role as BetRivers' brand ambassador in Canada

Canadian sports broadcasting icon Dan O’Toole, who made his debut as BetRivers brand ambassador in a series of television ads that aired in Canada during the 2022 Winter Olympics, expands his role as brand ambassador as BetRivers.ca is now live in Ontario.

Under the term of the agreement, Dan O’Toole started hosting Boomsies!, a weekly podcast about sports and life earlier this year, which become one of the top sports podcasts in the Canadian market. Now that BetRivers.ca has gone live, his audience continues to grow.

"Dan O'Toole has had a tremendous broadcasting career in Canada," said Richard Schwartz, CEO of RSI, which operates BetRivers.ca. "Having him join our BetRivers team to create content and produce podcasts is bringing a new level of expertise and entertainment to our betting family." 

"Joining BetRivers and hosting Boomsies! is a terrific way for me to continue to do what I love and to engage with sports fans," said O'Toole.  "With BetRivers.ca's live launch in Ontario this week, this is an exciting moment in the evolution of sports betting here in Canada and a great opportunity for me to provide commentary and share my passion for sports with my fellow Canadians, as well as in other markets throughout the U.S. where BetRivers has sportsbooks."